Climbing legend Alex Honnold wants you to stop funding the climate crisis
world famous climber Alex Honnoldfamous for free climbing the sheer 3,000-foot rock face of El Capitan in Yosemite Free Solohas found its next “mountainous” challenge: the climate crisis.
The athlete, who is a longtime environmentalist, has teamed up with a fintech innovator Andō fight and reverse climate change through a sustainable bank. And, he invites you, me and everyone who will listen to join him in investing in our collective future.
According to Honnold, the majority of major banks have been funding polluting fossil fuel industries for decades. In an October 2020 article written for Outside magazineHonnold explained: “When you put your money in a bank, it doesn’t stay there – the bank lends up to 90% of its capital to other projects… Six of the top ten institutions supporting increased mining fossil fuels are based in the United States. .”
This has resulted in the injection of billions of dollars from bank customers into planet-damaging fossil fuel industries, with no checks and balances in the hands of the individuals whose money it really was, Ando said in a statement. announcement of their partnership with Honnold. The amount exceeds $3.8 trillion in bank customer money invested in fossil fuels in just five years since the Paris agreement, a representative for Ando told EcoWatch.
“It’s ironic that most people’s money ends up being used for all kinds of projects that they would never personally support,” Honnold wrote in Outside. “A person can go vegan, compost, and turn down their thermostat only to find that the money in their savings account is funding a pipeline or fracking.”
In the piece, the legend also drew parallels between his “impossible-dream-come-real” climb of El Cap and the global fight against climate change. He called the latter “the supreme problem facing our generation – a problem that seems too big and too complex to act on”, just as his rise had felt before conquering him.
Honnold noted that the climate crisis is “global” and “urgent” because it will impact nearly every other environmental issue. Most scientists agree that as a global community, we only have until 2030 to make meaningful changes before the worst effects of warming are firmly entrenched in our future, he wrote.
Today, through this partnership, Honnold and Ando are inviting people to make one of the most meaningful and powerful changes possible: switching to a sustainable bank like Ando. This will ensure that their money is used as a force for environmental good instead of funding further fossil fuel extraction.
Ando is a “radically transparent banking service” whose mission is to end the banking industry’s financing of fossil fuels, the Ando representative said. All customer money flowing through Ando – including Honnold’s and anyone it convinces to create an account – is invested exclusively in carbon reduction projects aimed at reversing the devastating effects of the climate crisis.
“That’s what’s so exciting about Ando: we invest 100% of deposits in green initiatives like renewable energy and sustainable agriculture. Finally, you are in control, able to do business with a company that shares your values and uses your money to help heal the planet,” the partnership announcement added.
As a fully transparent bank, Ando allows customers to choose the impact of their money on the planet. Andō
It turns out that switching to a sustainable bank like Ando allows an individual to have up to 27 times the impact of other environmental actions like going vegan, taking shorter showers or installing solar panels on their roof, an independent study of Nordea Group sustainable finance found.
Honnold and Ando hope to mobilize the former’s enthusiastic fans towards their common mission. Honnold wrote: “The easiest way to reduce energy extraction from the Arctic, the oil sands and via fracking and coal is to reduce funding for these dirty technologies. It is essential to be deliberate and choose a sustainable bank. »
The environmentalist and athlete concluded: “After all, your bank uses your money to impact the world in one way or another.
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